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The Biggest Surprise from CosmoProf 2017

The Biggest Surprise from CosmoProf 2017

We can’t believe it’s July already! But at the same time – we’ve had our sights set on July since January of this year. Why? Because every year in July is the CosmoProf North America beauty trade show. It’s the largest beauty trade show in North America, with over 1,500 exhibitors and 30,000 visitors. We saved up over the last few years so we could get a booth at this year’s show – and it was worth it!

You may remember that our first trade show was at the NailPRO Pasadena show in April. So at least we had some experience before setting up shop at CosmoProf. That helped us get the jitters out and stay focused at this 3-day show in Las Vegas.

For those who couldn’t be there, we wanted to share some highlights – as well as the biggest (and most amazing!) surprise! Keep reading for details and a special coupon code that’s valid through Tuesday, July 25.

The setup:

We decided to keep our booth simple, clean, and colorful. Our booth came with a bookshelf and table/chairs which helped us set up our product for display. We also had a corner booth, which meant we had great foot traffic at our booth.

Color Clutch booth at CosmoProf

The Color Clutch booth at CosmoProf North America 2017.

CLICK TO TWEET: Here’s a clean & colorful #CosmoProfNA booth from @colorclutch!

Teamwork makes the dream work:

Before I got to Las Vegas, I hired 2 awesome ladies to help me part-time at the booth. A 3-day trade show is a lot to manage, so it was so nice to get some help. Both Sarah and Cheryl had extensive trade show experience, so they were really helpful (and taught me a few things!).



Sarah, our flight attendant model who helped us share with customers why Color Clutch is great for travel.

Special visitors!

My favorite part of the trade show was meeting everyone who stopped by our booth! I got to meet some of my favorite bloggers in person, and I even met Kaitlin who has been a Color Clutch supporter since our Kickstarter campaign!

Kaitlin -- a special visitor who has supported Color Clutch since our Kickstarter launch!

We loved meeting Jen from The Jedi Wife!

Lauren B

Major girl crush! Thanks for stopping by our booth, Lauren! (from Lauren B. Beauty)

Krystal from Polished Galore takes photos of our display!

What a treat! Krystal from PolishGalore takes photos of our display.

And then…the finale on the last day!

On the last day we were hit with the biggest surprise – Jess Scull from Love for Lacquer chose us as a “Trendsetter” brand at the trade show. We are STILL on Cloud 9! To celebrate, we’re giving everyone 15% of 2+ cases now through July 25th. Just use the code TRENDSETTER at checkout. Thank you, Jess, for this incredible award!

Totally surprised and elated over the Trendsetter award at CosmoProf 2017


CLICK TO TWEET: Hip hip hooray! @colorclutch was chosen as a #trendsetter at #CosmoProfNA. Use code TRENDSETTER at checkout for 15% off 2+ cases.

We had a blast at the CosmoProf trade show and hope to be back again next year! Don't forget to use your TRENDSETTER code at checkout through Tuesday, July 25. Want to get shopping? Just click here!

CLO (Chief Lacquer Organizer)

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